In the eternal pursuit of market share, businesses need to keep tabs on their competitors. Without insight into their relative strengths and weaknesses, businesses will struggle to stay competitive.

Kathy Floam-Greenspan is the President of Pomerantz Marketing, a full-service B2B agency supporting regional, national and global SMBs. Successful B2B brands are intensely focused on their customers, ...

Purchasing a competitor is a big step. Sure, it establishes you as a top dog, but it also has the potential to bring you crashing to the ground. So, what are the ground rules for knowing when to buy ...

Making a written comparison of your business to your competitor allows you to explain the strengths of your business and the weaknesses of your competitor, and make an argument for customers to choose ...

It has been a long wait for the arrival of Hyperkin's The Competitor wired controller for Xbox. When it was first announced at CES 2025, Hyperkin didn't provide details about its price and ...

Hyperkin's The Competitor is a wired, affordable $49.99 controller launching in October 2025 for PC and Xbox gamers. Featuring Hall-Effect thumbsticks, metal glide rings, and a segmented D-pad, it ...

Feeling stressed about how you rank versus your competition? What if you just need to shift your mentality to instead use your competition to grow your wins? The shift is simple: Consider your ...