Proper packaging can be as important as the right product. If copying Ikea's model, you'd better include clear instructions and essential tools with every shipment. Otherwise, people will have a ...

I was in a big toy store the other day and noticed something interesting. Someone was examining the pegs, and he had his bodyguard with him. He discussed some huge business deals while selecting the ...

The past and the future collide as Mattel unveils their newest exclusive Hot Wheels collectors set. The DeLorean is making a come back, and Mattel is capturing its glorious comeback with a nice ...

Ferrari and Hot Wheels have teamed up again, and the new collection includes a LaFerrari, F50, 250 GTO, and an RC car.

GameSpot may get a commission from retail offers. Believe it or not, a Lamborghini is surprisingly affordable. You just can't drive it, it has no engine, and you won't need a lot of garage space for ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today ...

Hot Wheels just launched this Mario Kart track set last month, but it's on sale for over 40% off this week.

Whether you’re a kid at heart or shopping for a child, Hot Wheels track sets are the perfect way to have fun away from your actual car. Modern Hot Wheels track sets offer a ton of versatility, ...

With Fast X fast approaching, we’re willing to wager Brian O’Conner’s car no one reading this can keep up with Dom Toretto’s blazing speed, or for that matter, The Fast Saga car jargon. After Brian ...

As a boy, Bruce Pascal reveled in testing the limits of his Hot Wheels. He might squeeze a firecracker into one of the miniature metal cars and set it off, or flatten one with a hammer to see whether ...