The NBA logo is one of the most iconic designs in sports. We take a look into its origins and the legendary player who ...

Jerry West will be forever be referred to in basketball circles as “The Logo.” His silhouette is the basis for the NBA logo ...

The NBA logo is one of the most important symbols in sports. It officially features an iconic image of a faceless player ...

Officially, the NBA's logo is blank. It is an anonymous, faceless player dribbling a ball against a red and white background. That's the NBA's story and it's sticking to it. Unofficially ...

And as the world mourns the death of the legend on Wednesday, we’re all reminded of the fact that it was his silhouette that was used on the NBA logo since 1969. If you’re wondering where the ...

The NBA logo was inspired by Jerry West, who died Wednesday at 86. (Greg Baker/Agence France-Presse/Getty Images) The NBA has never officially acknowledged that its classic red, white and blue ...

Oh, and he’s the NBA logo. Literally! That’s his silhouette that graces the logo. So how did that happen? Hear from West himself in an appearance on Paul George’s podcast. But below that is ...

How is that possible? The answer: West inspired the NBA's iconic logo. Here's how West earned that prestigious honor and how he felt about being the face (or at least the silhouette) of the league.

The NBA logo is one of the most iconic designs in sports, worn on basketball jerseys around the globe. The man who has long been associated as the source of inspiration for the league's "the Logo ...

For those 5 1/2 decades, the NBA’s logo has been a blank white silhouette of a player flanked by panels of blue and red. The player is dynamically dribbling a ball upcourt, seemingly ready to ...