The NBA logo is one of the most iconic designs ... “It’s not fun.” The prestigious red, white and blue logo was designed in 1969 by Alan Siegel. It wasn’t Siegal’s first rodeo.

MIAMI — His silhouette the logo for the NBA, Jerry West’s reach extended beyond the franchise he played for and those he oversaw in the front office. That certainly stood as the case with the ...

The NBA has never confirmed the worst-kept secret in basketball, that Jerry West is the player whose silhouette is depicted in the league’s logo ... about,” said Miami Heat President Pat ...

Jerry West, who was selected to the Basketball Hall of Fame three times in a storied career as a player and executive, and whose silhouette is considered to be the basis of the NBA logo ...

Jerry West, whose silhouette is the basis of the NBA logo, was selected to the Hall of Fame three times in a storied career ...

The NBA has never confirmed the worst-kept secret in basketball, that Jerry West is the player whose silhouette is depicted in the league’s logo ... about,” said Miami Heat President Pat ...

Jerry West, a 3-Time Hall of Fame Selection and the Inspiration for the NBA Logo, Dies at 86 The NBA ... in ways you could dream about,” said Miami Heat President Pat Riley, who played with ...