including certain category exclusivity around use of NCAA logos, marks, designations and championship tickets. Through the NCAA Corporate Champions and Partners Program, these companies provide a ...

Corporate logos are coming to college football fields and uniforms. If that helps save non-revenue sports, the unsightliness ...

The Big 12 has triggered a slow-moving avalanche that will eventually result in major athletic conferences seceding from the ...

According to ESPN, the NCAA and five conferences will allow member schools to directly pay players for the first time, part ...

It was a spectacular basketball life for The Logo, even if the NBA has never officially admitted that’s West, and even though ...

How soon until we see an Amazon or Starbucks logo at Husky Stadium? What deadlines are the Pac-12 facing? Those questions and ...

The NCAA Playing Rules Oversight Panel approved a change on Thursday allowing commercial sponsor advertisements on football ...

Then Tears drove an elevated change-up off the back wall of the right-field bullpen, next to the North Carolina logo, for his ...

Business as usual is over," an SEC AD said at the league's spring meetings about a proposed NCAA settlement. What does it ...

This is a major loss for the NBA and the sports world at large.

NBA Hall of Famer Jerry West died on June 12 at age 86. The NBA has never verified that its logo is based on Jerry West, but ...

Jerry West, whose silhouette is the basis of the NBA logo, was selected to the Basketball Hall of Fame three times in a ...