While the Boston Celtics are on the verge of their 18th NBA title, Jaylen Brown is nearing a feat not seen in several ...

US sportswear giant Carlos Alcaraz will reportedly create a custom logo for Spanish tennis star Carlos Alcaraz.

Nike is on the forefront of the rise of women's basketball. The apparel brand has endorsement deals with top WNBA stars such ...

As LeBron James prepares for his 22nd NBA season, assuming he doesn't surprise everyone by retiring, he is also working on ...

Lynx rookie Alissa Pili, the eighth overall pick in the WNBA draft this year out of Utah, has signed an endorsement deal with ...

Former Utah women's basketball player Alissa Pili, who is of Samoan and Inupiat descent, inked a deal with Nike's N7 brand.

As he sets his sights on securing a spot in the upcoming NBA Draft ... For Curry, the journey from Nike to Under Armour in ...

Caitlin Clark is off to a patchy start to her WNBA career. After being drafted first overall in the 2024 WNBA draft by the Indiana Fever, they currently sit with a 1-6 record to begin the season.

The impact of National Basketball Association (NBA) stars on the development of youth basketball is profound and multifaceted ...

American basketball player, boasts a net worth of $90 million and a base salary of $37 million. Known for both his talent and ...

In simpler words, they were a prototype, made while Nike was competing for Jordan’s endorsement with shoe companies like ...