when Nike decided that it would not be matching Adidas' offer. Adidas let its NBA jersey deal lapse in favor of individual player endorsements. Nike then picked up the jersey deal for $1 billion ...

Nike, Adidas, Reebok, Puma, and New Balance are all elbowing each other to become the top shoe brand of the WNBA and beyond.

The upcoming NHL Draft will mark a career milestone for dozens of young hockey prospects. It will also be a seminal moment ...

Kobe Bryant etched his name in NBA ... of Adidas shoes. At the first sight of the shoes, Kobe flung the pair into the bin, embarrassing the former USC guard. Luckily, Young had a pair of Nike ...

In honor to the 75th anniversary season, Nike NBA City Edition jerseys represent the ultimate basketball mixtape. Gear up with your favorite team's jerseys. November 11, 2021 8:24 PM In honor of ...

Most recently, Nike has revealed Victor ... "K" intertwined with the number "11"—Irving's jersey number that he returned to for the 2023-24 NBA season. This familiar yet distinctive logo serves ...

This represented a 245% annual increase from its previous deal, with Adidas. It is estimated that Nike brands control 90% of U.S. basketball shoe sales. Many of the NBA’s biggest stars ...

The Duesseldorf regional court had already prohibited the U.S. firm from using two or three stripes on five of its trouser designs after Adidas filed a trademark violation lawsuit in 2022.

Caitlin Clark fans that weren't able to get an Indiana Fever jersey to wear this season ... brands like Nike, Jordan, Under Armour and Adidas are vying for exposure in March Madness.

I am a retail pundit, business strategist, speaker and professor. Nike and Adidas are sending a clear message to their future collaborators; zero tolerance for hate speech and hate actions.

It also contains an “Adidas NBA AUTHENTICS manufacturer ... is embroidered on the jersey’s front left tail and “the Nike tag is MeiGray Group “NBA GameWorn 2008-2009 Season” tag ...

The stars of the game are becoming household names, the faces of campaigns for Skims, along with Nike, Adidas, and Puma. Jerseys are selling faster than ... old — a baby in sports-league terms. The ...