Last year, Pepsi revealed a new brand identity, including a brand new (or is that old?) logo. With the trend for resurrecting heritage branding gathering page, we're seeing lots of big brands take ...
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As chief design officer for PepsiCo, a role created especially for him 12 years ago, Porcini has been particularly busy this year. He famously altered the Pepsi logo, changed the iconic Pepsi blue ...
Pepsi recently unveiled its new logo and brand identity worldwide with the bold new look reaching the Maltese Islands earlier this month. The new logo borrows equity from Pepsi's past whilst ...
Global beverage giant, Pepsi, has officially introduced its new logo and visual identity to the Nigerian market. This marks a significant step forward for the brand, signifying its commitment to ...
Global beverage giant, Pepsi, has officially introduced its new logo and visual identity to the Nigerian market. This marks a significant step forward for the brand, signifying its commitment to ...
A longtime Pepsi ... for 12 cans - MORE than the boozy version Kaplan became chief marketing officer in 2022, after holding other senior marketing roles. In 2023, he oversaw the first logo ...
A hot air assembly, forming a giant Pepsi logo, took over skylines in Warsaw, Poland and Ho Chi Minh, Vietnam, each comprised of over 70 balloons. Join us on 12 June 2024 for an exciting ...
Watch The Weeknd's full Pepsi Super Bowl LV Halftime Show. Grammy Award winner Reba McEntire and American Sign Language performer Daniel Durant perform the national anthem ahead of Super Bowl ...
Their employees work hard to make Coca-Cola the preferred soda. Their fountain retailers market Coca-Cola, and usually not Pepsi. The whole of the Coca-Cola team wants Coca-Cola to succeed ...
Beverage giant, Pepsi, has introduced its new logo and visual identity to the Nigerian market. To celebrate the launch, Pepsi orchestrated a captivating digital spectacle, transforming two of ...