At its Brandcast event this week, YouTube introduced a feature tailored for connected TV that serves non-skippable assets ...

Half of global consumers say that by 2035 they’d like to have an AI clone of themselves to take care of shopping, ...

A federal appeals court rejected a request to reinstate a class-action complaint alleging that Amazon wrongly targets ads to ...

The analysis does not "provide the key data needed by advertisers: Where do consumers see their commercials," the TVB said in ...

That is how I would describe Patrick Gottsch, a pioneer in the field of rural TV, who died Saturday at the age of 70.

In an effort to avoid trial by jury, Google says it has tendered a cashier's check to the U.S. government for triple damages ...

by Cory Treffiletti , Featured Contributor, Yesterday ...

Universal Music Group has uploaded its artists' music back on TikTok, including Billie Eilish's discography. Upon the release ...

A new ANA report benchmarks the use of principal media-buying by agencies, but it raises more questions than it answers about ...

"This is not a conclusion," Advertising Research Foundation Chief Research Officer Paul Donato said, describing it as a ...

The annual Sports Illustrated Swimsuit Issue conjures up plenty of images, almost all involving skin. To Gold Bond, the ...

Omnicom's brass has touted the nearly billion-dollar deal as remaking the holding company by turbocharging its commerce, AI ...