As ITV marks 70 years of TV advertising, shifting definitions of what counts as ‘TV’, changing viewing habits and evolving ...

“We started to toy around with this a little bit last year, but really embrace the idea of of ‘comfort TV,'” said CBS ...

Seven decades on from the launch of Britain’s first TV ad, Compare the Market, Sport England, Just Eat and ITV reflect on ...

Organizers including the Association of National Advertisers and the Consumer Technology Association have already started to ...

The Real Housewives of Beverly Hills' star now cohosts NBC’s 'On Brand with Jimmy Fallon'—here’s a look back at her career.

NBC is launching of On Brand with Jimmy Fallon, a new unscripted competition series that brings marketing out of the ...

Broadly speaking, LED LCDs are better than regular LCDs, but most LCD TVs are now actually LED TVs. Within the "LED TV" ...

See why The Progressive Corporation's profit margins face pressure amid rising AI-driven competition and repair costs. Learn ...

Jimmy Fallon is teaming up with some of your favorite brands in the new NBC series “On Brand,” where creatives and businesses team up together to create the next great advertisement. The new series ...

With tariff fears growing, IAB revised its 2025 ad spend forecast down.

Alphonso, which focuses on connected TV advertising helped by its content recognition technology "embedded in tens of millions of smart TVs," filed confidentially for a potential public listing, the ...

NEW YORK – September 30, 2025 – Nielsen, the global leader in audience measurement, data and analytics, today announced that ...