Half of global consumers say that by 2035 they’d like to have an AI clone of themselves to take care of shopping, ...

At its Brandcast event this week, YouTube introduced a feature tailored for connected TV that serves non-skippable assets ...

by Cory Treffiletti , Featured Contributor, Yesterday ...

That is how I would describe Patrick Gottsch, a pioneer in the field of rural TV, who died Saturday at the age of 70.

A federal appeals court rejected a request to reinstate a class-action complaint alleging that Amazon wrongly targets ads to ...

In an effort to avoid trial by jury, Google says it has tendered a cashier's check to the U.S. government for triple damages ...

The analysis does not "provide the key data needed by advertisers: Where do consumers see their commercials," the TVB said in ...

Universal Music Group has uploaded its artists' music back on TikTok, including Billie Eilish's discography. Upon the release ...

A new ANA report benchmarks the use of principal media-buying by agencies, but it raises more questions than it answers about ...

The tools are designed to help clients better identify and shape target audiences and behaviors and optimize spend ...

"This is not a conclusion," Advertising Research Foundation Chief Research Officer Paul Donato said, describing it as a ...

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