Market research company SAM Sensory and Consumer Research has named Hannah Rogers as senior research director, based in ...

Peter Naylor, who formerly led advertising sales at Netflix, is joining Nielsen as the company’s first chief client officer.

The Office for National Statistics (ONS) is to narrow its focus – including cutting back work in health and crime data – with ...

Subscribers to streaming services are increasingly opting for advertising tiers on platforms such as Netflix, Disney and ...

Poor customer experiences could be costing businesses $3 trillion in sales globally, according to research from Qualtrics.

True, sustainable brand growth comes from understanding what’s bringing consumers to shop in your category in the first place ...

Market research and data analytics group YouGov has launched a consumer panel for fast-moving consumer goods (FMCG) shopper ...

More than two-thirds of the UK believe the nation is divided by ‘culture wars’ while perceptions of division in the country ...

Research sector think tank MRS Delphi Group has appointed Eddie O'Brien, senior director of global customer insight at Sage.

Healthcare insight company Konovo has added a self-service platform for designing and scripting healthcare surveys.

Behavioural consultancy CogCo has created an AI-led platform to help teams to test ideas with customer profiles built from ...

Anticipating scrutiny is a hallmark of data maturity. If this data were one of the core metrics used to bonus employees, how confident would you be in its accuracy and fairness? The “salary test” ...