Survey design needs to consider how best to compete with social media and streaming, with research competing for people’s ...
Technology, AI and data firm Circana has expanded its convenience store channel coverage in the US to new product categories.
Data and technology company Numerator, part of Kantar, has created a new, consumer-centric measure of inflation supported by ...
AI-led market insights platform Discuss and quantitative research have merged together and will operate under the Discuss branding.
Market research company SAM Sensory and Consumer Research has named Hannah Rogers as senior research director, based in ...
Peter Naylor, who formerly led advertising sales at Netflix, is joining Nielsen as the company’s first chief client officer.
The Office for National Statistics (ONS) is to narrow its focus – including cutting back work in health and crime data – with the aim of improving the quality of core economic and social statistics, ...
Subscribers to streaming services are increasingly opting for advertising tiers on platforms such as Netflix, Disney and ...
Poor customer experiences could be costing businesses $3 trillion in sales globally, according to research from Qualtrics.
True, sustainable brand growth comes from understanding what’s bringing consumers to shop in your category in the first place ...
Behavioural consultancy CogCo has created an AI-led platform to help teams to test ideas with customer profiles built from ...
Market research and data analytics group YouGov has launched a consumer panel for fast-moving consumer goods (FMCG) shopper ...