The multiyear global licensing pact will allow Mattel to develop lines of toys for Disney Consumer Products, Games and Publishing, including fashion dolls, small dolls and figures. The collection ...

Something about having a pocket-sized doll you could take anywhere you wanted was hugely appealing to young Millennials, and by the mid-'90s, Polly Pocket was one of the most popular toys for girls ...

Then Hasbro won the Disney Princess business away from Mattel, just as Elsa from the film Frozen dethroned Barbie as the most popular girl’s toy ... millennial mom is a small part of our ...

“We are executing our strategy to grow our IP-driven toy business and expand our entertainment offering,” Mattel reported ... and Dolls (primarily Disney Princess and Disney Frozen).

But only two of the above actresses have played more than one Disney Princess across media ... playing Barbie (both the ...

Toy maker Mattel Inc. on Tuesday reported a narrower quarterly loss than expected, while holding to its full-year profit outlook and citing an improvement in demand after two years of weaker ...

I write about the intersection between technology and family life. Mattel unveiled a huge line of Jurassic World toys at New York Toy Fair today, tacking up the baton from Hasbro in previous years.

Story Highlights Mattel recalling 11 million toys ... we are now facing," Eckert told CNN. The toys being recalled include ones that contain small magnets that can be dislodged, and others that ...

You can never go wrong with a Disney movie but Disney princess movies are definitely ... who dreams of a life beyond her ...

Disney shares surge as Iger cleans house at House of Mouse; PepsiCo earnings on deck as consumer demand fades; Mattel shares plunge after earnings miss, grim toy sector outlook and Twitter grinds ...

Mattel (MAT) unleashed its 'throwback' WWE action figures to Walmart (WMT) stores, and the Internet comments immediately took note of the resemblance to Hasbro's (HAS) old WWF figures. Mattel (MAT ...

Robyn Muir provides an examination of the worldwide Disney Princess commercial and cultural phenomenon in its key representations: films, merchandising and marketing, and park experiences. The book ...