Elite Media enlists Derek Jeter for American Family Insurance, UnitedHealthcare shifts Medicare business to new shop and the ...

Hyundai puts sizable investment behind new EV campaign, including on Reddit, as others plug other powertrain options such as ...

Walmart continues to capitalize on cash-conscious customers and Kraft Heinz’s in-house agency wins big—plus, why it was a bad ...

Phoebe Bain is a senior reporter at Ad Age, covering influencer marketing and DTC brands. Bain joined Ad Age in 2022 after ...

Publicis agency Marcel’s “WoMen’s Football” campaign for French telecom provider Orange—a stunning film that used clever ...

Glossier’s new campaign repurposes critical social media comments about its Balm Dotcom reformulation to introduce the return ...

Our cultural values are markers for positivity and strength, not disadvantage or weakness.

Dozens of brands have embraced the trending TikTok song by leveraging it in their own videos or reaching out to its creator, ...

In 2021, Lloyd Lee Choi called me about a short film he wanted to make that tells the story of a young girl named Queenie.

Sleep Number, FedEx and Lowe’s are among the brands at Rookie Premiere, the annual NFLPA event created around group licensing ...

TaylorMade is sticking with a campaign launched this week featuring No. 1-ranked golfer Scottie Scheffler, who was arrested ...

Skechers typically waits until February to announce its Super Bowl ad plans. Not this time. The footwear brand said today ...