Update, 1:50 p.m. PT, May 9: After a day of backlash, Apple has responded to the criticism over its Crush! ad, telling Ad Age in a statement that it "missed the mark." “Creativity is in our DNA ...
We may earn a commission from links on this page. Sometimes, you get blatant reminders of how much disregard big tech has for, well, everything. Whether that’s exorbitant spending on ...
The backlash to Apple's "crush" ad for a new, thinner iPad was way overblown and silly.
The minute-long Apple ad showing art equipment and materials being crushed down into the new iPad Pro is being called heartbreaking, wanton, and creepy. Apple first aired its "Crush" ad during the ...
An Apple commercial for the new iPad Pro tablet showing an industrial press literally crushing a TV, musical instruments, books and more ignited an angry backlash among many in Hollywood and other ...
Serving tech enthusiasts for over 25 years. TechSpot means tech analysis and advice you can trust. A hot potato: Apple has a very long history of creating memorable commercials, from the iconic ...
Tech giant Apple is famous for its products and its stylish and effective marketing strategies and events. However, to promote its new iPad, the company released an ad which is drawing criticism ...
With its "Crush!" iPad Pro ad, Apple failed to understand the implications of a soulless piece of machinery destroying ...
Apple's iPad Pro ad, featuring a hydraulic press crushing symbols of creativity, draws widespread criticism. Users compare it to the iconic "1984" commercial, expressing disappointment with the ...