Such is the case for Andy Byron, CEO of tech company Astronomer, who on Wednesday night was filmed cuddling with his human resources chief at a Coldplay concert in Boston. Byron and his co-worker appeared on the arena video board in a “kiss cam” segment before looking uncomfortable and ducking out of sight as Coldplay front man Chris Martin quipped that the two might be having an affair.

A Coldplay concert's 'kiss cam' sparked online frenzy. Astronomer's CEO Andy Byron and HR head Kristin Cabot were seemingly caught in an intimate moment. The video led to corporate investigation. Misinformation spread rapidly.

MrBeast’s post about Coldplay tickets amid Andy Byron-Kristin Cabot 'kiss cam' row has gone viral, with hundreds of people tagging their boss.