Deion Sanders, 57, renewed his partnership with the athletic wear company by signing another lucrative contract in 2024 ...

Before he's expected to pass the torch to his son, Shedeur, 'Prime Time' had one of the most noble gestures by honoring his ...

Deion Sanders is widely known as a powerful motivator for his players, just as he once was for his teammates during his ...

Colorado Buffaloes coach Deion Sanders has blended sports greatness with cultural influence—and the king of options is back ...

On Friday, Sanders took to Instagram to share a 3.5-minute-long testimony powered by Nike, that he wrote to his mother, ...

Deion Sanders had a personal falling-out with Nike years ago but is now working at a college that requires him to wear the shoe company's apparel. Sports newsletter 🏈's best, via 📧 Studio IX ...

Nike saw an opportunity to color outside the lines on this one and to create something subtly unique within the Diamond Turf line. ... The Deion Sanders gold motif continues with this model.

The new Deion Sanders Nike Air Diamond Turf 1 sneakers are sold out at various retailers, so buying them on the resell market seems to be the only feasible option at the moment.

If we have learned anything about Sanders, it is that his principles are beyond reproach. We can thank his mother, Connie, for helping raise a superstar athlete with an equally strong moral compass.

In 1993, at Deion Sanders’ athletic peak, Nike created Deion’s signature line appropriated dubbed, “The Nike Air Diamond Turf," as it was both baseball shoe and football shoe.

Nike is stepping back into the spotlight with Deion Sanders, bringing renewed energy to a classic signature shoe, and the ...

Deion Sanders Pays Emotional Tribute to His Mom in Latest Nike Collaboration Stay updated with the most interesting sports stories, analysis, and breaking news for the NFL, NBA, college football ...