Writing - Most professional writers say they're now using AI tools for their work, and most also say that they think AI tools ...

Marketers often over-prioritize lower-funnel tactics, ignoring brand-building’s role in driving future sales. Learn why ...

Social Media Marketing - This infographic explores four approaches that marketers can take to connect meaningfully with ...

Learn how to make content experimentation an always-on, low-lift part of your workflow using AI, automation, and scalable testing strategies.

Social Media Marketing - LinkedIn's global ad revenue is forecast to jump by 18.3% this year and increase by another 18.5% in 2026, according to recent research.

AI computing giant NVIDIA underwent the biggest jump in brand value over the past year among major US brands, according to recent research from Brand Finance. The annual ranking of the 500 most ...

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can ...

The newly released 13th Annual B2B Content Marketing Benchmarks, Budgets, and Trends report highlights that B2B brands are increasingly prioritizing content marketing, but the resources to support ...

Are journalists OK with the use of AI for crafting press releases and PR pitches? Which types of content from PR professionals do they rely on most? Why do they reject PR content? Do they think most ...

I've been blogging for 15 years, but I'd never given a lot of thought about the best way to timestamp my blog content. Then I started writing a book called Trust Signals: The New PR, which required ...

Too often, businesses treat customer experience (CX) like a one-time initiative—a box to check, a department to fund, or a technology to deploy. But that mindset is one of the biggest barriers to long ...

In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama ...