Though companies are spending more money on social media marketing, many are still trying to figure out best-in-class strategies and measurements. Here's a look at the current state of social media ...
Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.
Artificial intelligence is transforming marketing operations, team structures, and required skills. Learn how to build an ...
Martech - Some 38% of professionals say their firm canceled or downgraded legacy SaaS solutions in 2025, and 21% say they ...
How are American Gen Alpha teens using AI? Which tech devices do they own? What types of media do they spend the most time ...
AI tools like OpenAI's Sora and Meta's Vibes are redefining video marketing. AI tools can enhance real, human-led ...
Discover how SMB marketers can use voice AI to boost customer experience, convert more leads, and achieve tangible ROI by ...
Marketing Management - Knowledge workers say email and and chat/messaging are the tools that lead to the most friction and ...
Catch up on select AI news and developments from the past week or so (in no particular order): DeepSeek releases upgraded V3 model, escalating competition with OpenAI. Chinese AI startup DeepSeek has ...
Not every event needs a velvet rope. But if you want to make audiences crave a branded experience, a little exclusivity can go a long way. That's the power of FOMO—fear of missing out—a psychological ...
Your go-to for B2B Marketing Training and Consulting backed by data science, psychology, and—our secret weapon—real-world experience. Join 600,000+ marketers who rely on MarketingProfs for B2B ...
The Federal Trade Commission's Telemarketing Sale Rule (TSR) includes regulations to support both law enforcement and consumers. It provides the FTC and state attorneys general law-enforcement tools ...
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